ONE SOURCE OF
DEMAND INTELLIGENCE
ACTIVATION
Capture
demand with
in-market accounts
Align
GTM teams to one
revenue strategy
Increase
pipeline
& engagement
Optimize
demand
performance
SEAMLESSLY ACTIVATE INTENT DATA
Prioritize in-market
accounts
Synchronize accounts to dynamically build prioritized pools for demand activation
Activate fit-for-purpose
demand programs
Deploy turnkey demand solutions fueled by G2 unique intent signals for optimal engagement
Create dynamic
buyer journeys
Drive demand with personalized content and tactics aligned with target buying group behavior and preferences
MEASURE AUTHENTIC PERFORMANCE
Campaign
effectiveness
Track performance in real time with G2-powered insights, fully integrated into the INFUSE Demand Accelerator
Effortless
attribution
Directly correlate marketing with opportunity and revenue generation through holistic account engagement and intent reporting
Intent signal
optimization
Determine the best-fit G2 intent signals for achieving your goals, ensuring maximum ROI
INFUSE DEMAND FUELED BY G2 INTENT
- Target account list creation
- Real-time buyer intent signals
- Visitor count
- Page views
- Intent score
- Demand programs custom-tailored to your target account list
- Consolidated intelligence via the INFUSE Demand Accelerator